Tuesday, February 19, 2008

i snuck onto erics computer



hi everyone,

my name is sammi. im erics dog, a sheltie, that has been with him for the past 17 years. he is real busy today and i heard him say how upset that he is because he cant write a blog post today, so i decided to fire up his computer and write this letter to you.

sorry about the spelling and all the lower case words but my little paw cant hit the shift key.

anyway, i wanted to write to you today to tell you a few things about the big guy. he works real hard to help groomers make more money grooming dogs. he knows how hard it is running a grooming business and wants you to know that the most successful businesses are the ones where the owner has developed a relationship with the customers.

you see, if you do not have a customer list that you stay in touch with, if you never contact the list, your business could be in trouble.

i have heard him say over and over that if you want more referrals, customers that stay with you for life, and want to make more money you need to do a monthly newsletter, an email newsletter, have customer events and use your personality to drive your business.

not too long ago he was talking to one groomer that said she had all the business she needed. that she didn't need to do any marketing or newsletters. the big guy just shook his head and said okay.

i could tell he was upset because after the conversation he said that if she was willing to listen to him he would have told her that if that was the case she should raise her prices.

everytime eric has more dog training clients than he can handle he raises prices and becomes much more selective but he never turns off the marketing machine.
any grooming business that is always booked out weeks in advance should raise prices, this way you can get rid of clients that are always a hassle to deal with and you make more money.

anyway, if you want to learn more about how to effectively market you pet grooming business you should check out his groomers marketing course. it really is impressive, you get instant access to the course, no waiting and the course is jam packed with all the information you need to market and advertise your pet grooming business.

he has tons of sample ads, press releases, how to get testimonials, how to make more money with each grooming, email, what you need to know about websites and a whole bunch more great stuff. you can check it out here:

http://groomersmarketingcourse.com/description.htm

even i have to say that i was impressed by how much information he shares with you on the website.

well thanks for reading my letter, im an old girl and i need to take my nap. here is the website again for the groomers marketing course:

http://groomersmarketingcourse.com/description.htm


go ahead and check it out, you'll be glad you did

your friend,

sammi

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